Impact of search engines and social media in healthcare: misinformation
Robert O’Connor, PhD, from the Irish Cancer Society, Dublin, Ireland, discusses how influential search engines such as Google are in the healthcare industry. Speaking at the European Society for Medical Oncology (ESMO) 2018 Congress in Munich, Germany, he highlights how social media platforms like Facebook can distribute misinformation and false claims, spreading fear among those looking for information.
Related videos
1:32
Patient advocacy: an essential role
Catherine Bouvier
1:49
Encouraging patients to ask about clinical trials
Simon Rule
2:15
Increasing awareness and funding for metastatic breast cancer
Beth Roberts
1:13
The role of the Patvocates Network in promoting patient advocacy
Jan Geissler
1:21
METUP UK: advocacy for breast cancer patients
Beth Roberts
